Here’s a detailed 300‑word overview of Lawrence Moten’s new role:
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Former Syracuse standout Lawrence Moten named high‑school basketball GM
Digital Pioneers Academy—a public charter school in Washington, D.C.—has officially appointed Lawrence Moten, Syracuse University’s all‑time leading scorer, as general manager for both its boys’ and girls’ basketball programs . Moten, 53, brings extensive experience as an NBA player and youth basketball coach. In 1995–98, he played professionally with the Vancouver Grizzlies and Washington Wizards .
This move reflects a growing trend: high schools hiring GMs to handle recruiting, logistics, NIL opportunities, and overall program development. At Digital Pioneers, Moten will work closely with athletic director Robert Harris to coordinate game travel, scheduling, and scouting efforts . His deep connections in college and NIL circles are seen as a major advantage in guiding student-athlete recruitment and exposure .
“Moten is ideally suited to help our young people navigate the journey and pathway given the changing landscape,” said CEO Mashea Ashton, noting Moten’s local roots and strong network in Washington sports .
Sporting a degree in early childhood education, Moten previously led a youth development program at Syracuse and coached at Gallaudet University for deaf and hard-of-hearing athletes . Digital Pioneers’ athletic department is structured to mirror a college setup, allowing coaches to focus on on-court performance while Moten and staff handle operations.
Although none of the school’s athletes have landed NIL deals yet, Moten will be instrumental in exploring emerging opportunities as high-school NIL gains traction . His presence signals ambition: the school’s first graduating class was entirely college-bound, and its athletic teams—especially football and basketball—are rising competitively .
As Moten himself stated, understanding the business side of sports early can offer long-term benefits. His full-time commitment on campus aims to foster both athletic growth and personal development, setting a new standard in high school sports administration .
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