David Pollack Labels Jackson Cantwell’s $2M Miami Commitment as a “Strategic Business Move”
Former college football analyst and player David Pollack weighed in on one of the biggest recruiting headlines of the year — Jackson Cantwell’s $2 million NIL-backed commitment to the University of Miami. Calling the decision a “strategic business move,” Pollack acknowledged the growing role of money and marketing in college athletics, especially when it comes to top-tier recruits like Cantwell.
Cantwell, a highly sought-after offensive lineman and one of the nation’s top prospects, made waves when he announced his commitment to Miami, citing not only the football program but also the opportunities that came with it — including a reported $2 million Name, Image, and Likeness (NIL) deal. While some critics have questioned the influence of NIL money on recruiting, Pollack took a more pragmatic stance.
“This is the new era of college football,” Pollack said. “These kids aren’t just thinking about playing time or tradition — they’re thinking long-term, about branding, financial stability, and setting themselves up for life beyond football.”
Pollack’s comments reflect a broader shift in how college commitments are perceived. Rather than purely emotional or legacy-driven decisions, today’s elite recruits often treat their college choices as early career investments. Cantwell’s deal with Miami underscores that shift — leveraging his talent into significant earnings before even playing a down at the collegiate level.
While traditionalists may struggle with the rapid changes brought on by NIL, voices like Pollack’s suggest a need to embrace the evolving landscape. “At the end of the day,” Pollack added, “it’s a business. And if you can make smart decisions early, why wouldn’t you?”
Jackson Cantwell’s move to Miami is more than just a headline — it’s a sign of where college football
is headed.
