CONFIRMED: After a underwhelming 2024-25 campaign that saw North Carolina close with a 23-14 record and suffer a first-round elimination in the 2025 NCAA Tournament, UNC has officially fired head coach Hubert Davis , effective immediately , as exclusively reported and has been…
The University of North Carolina has officially dismissed head coach Hubert Davis, ending his four-year tenure in Chapel Hill. The decision comes after a frustrating 2024-25 campaign in which the Tar Heels posted a 23-14 record and were eliminated in the first round of the NCAA Tournament—a bitter disappointment for a program with championship expectations.
Davis, a former Tar Heel player and longtime assistant under Roy Williams, took over in 2021 and immediately made an impact, leading UNC to the 2022 NCAA championship game. However, the momentum faded in the seasons that followed. The 2024-25 squad struggled with inconsistency, underperformed in key Atlantic Coast Conference matchups, and failed to establish a strong offensive identity.
Sources within the program report that frustration had been building behind the scenes. Missed recruiting targets, a lack of depth at crucial positions, and difficulties adapting to the transfer portal era contributed to the decision. The first-round tournament loss was seen by university leadership as the final straw, prompting an immediate coaching change.
Athletic Director Bubba Cunningham released a brief statement thanking Davis for his dedication and contributions to the program, noting his leadership during the transition from the Roy Williams era. However, Cunningham emphasized the need to “restore UNC basketball to the championship standard our fans, players, and alumni expect.”
The search for a replacement is already underway, with early speculation linking UNC to both high-profile college coaches and rising NBA assistants. The next hire will face the challenge of not only revamping the roster but also reigniting the program’s dominance in the ACC and on the national stage.
For many Tar Heel fans, the end of the Davis era is bittersweet—a reminder of the highs of 2022 and the lows of recent seasons. The coming months will determine whether UNC can quickly rebound or enter a longer period of rebuilding.