Continuing a Legacy: LSU Football Star Follows Girlfriend Flau’jae Johnson’s Footsteps as NIL Money Benefits Louisiana Based High School
Back in February, Flau’jae Johnson made a playful request for her fans– boost Chris Hilton Jr.’s social media presence. In her words, “K, y’all get his followers up because, Lord, he doesn’t even know! Please follow him and turn his NIL up real quick before he goes dry.” And fans listened. The wide receiver, who was at 11k followers when he started dating Johnson, now has a total of 43.6k. To be honest, the LSU guard was wishing that to work in her favor, brace up for the presents he’d be able to get her.
Now, we do not know how much of that shoutout really impacted his NIL, but with whatever came his way, Hilton has turned towards something a lot better than what Johnson was aiming for.The LSU standout has decided to give back to his roots!
Hilton, on Tuesday, announced that he’d donate a portion of his NIL earnings to the Zachary High School Boys basketball team. This gesture is aimed at helping the team cover the costs of their state championship rings—a symbolic and lasting reward for their hard-fought victory. An alumnus himself, Hilton clearly hasn’t forgotten where he came from. Rings a bell?
Back in March, Johnson made a similar move. She teamed up with Experian and ForgiveCo to help relieve $5 million in consumer debt for thousands of Louisiana families, many of whom are African American and disproportionately affected by financial hardship.
“I’ve been involved with Experian for a while, and when this initiative came along, it felt like a calling,” Johnson said during an interview with the Black Press of America. “Debt is one of those things that keeps people in survival mode. If we can lift that burden, we’re giving folks room to dream again.”
The initiative will provide direct relief to 5,000 Louisiana families, who live in one of the most impoverished states in the U.S. There was a March Madness tie-up, too. For every game the LSU women’s basketball team won during the tournament, Experian would contribute an additional $100,000 to the debt relief pool. “That’s motivation on a whole new level,” Johnson had said.
But this isn’t just about canceling debt. The initiative also includes educational tools to help recipients build stronger financial futures. Johnson, who also juggles her rising rap career and academic responsibilities, says she knows how overwhelming financial independence can be for young people. “When I got to college and started earning through NIL, it hit me hard,” she explained. “Luckily, I had a mom who was big on money management. But not everyone has that. That’s why this program matters—because it’s not just giving money, it’s teaching people how to use it.”
The 2023 champion has often been big about giving back to her community. With $1.5 million in NIL value and then some as a rapper, she has ensured to put the sum to good use. Prior to this, Johnson took charitable initiatives in her hometown, Savannah, and was named to the SEC Community Service Team earlier this year. Now with Chris Hilton Jr. taking his initial steps, the two are on the same page. Far from the first impression she had of the wide receiver.